Japanese electronics company Sharp
Attempting to enter the EV market
Sharp, a once-prominent name in Japanese electronics, is poised to make a notable return with the launch of a unique minivan model in Japan. Having experienced significant challenges in recent years, the company was acquired by Foxconn, the renowned manufacturer of iPhones.
Now, Sharp is signaling a comeback, surprising many by entering the electric vehicle (EV) market. The company recently unveiled its LDK+ concept car, indicating a commitment to developing innovative electric vehicles. This marks a significant shift for Sharp as it seeks to leverage its heritage in a new automotive landscape.
The somewhat rugged design of the minivan catches the eye
First of all, if you look at the design, it is a rather crude minivan design. It is a design that reminds me of Hyundai’s early Grace. Other than that, the design is very simple. There is really nothing special about it. It has daytime running lights, a sharp emblem, a sliding door on the side, no rear window, and the tail lights are small and located on the edge of the bumper.
Inside, the minivan continues the minimalist theme. The front row accommodates the driver and passenger seats, while the rear can be customized for various uses. The second-row seats are designed to rotate 180 degrees, enhancing versatility. A table and a bench-type seat also serve dual purposes as storage compartments. A large-screen TV is integrated into the back, further elevating the vehicle’s functionality.
Foxconn co-developed the vehicle
But the specifications remain undisclosed
The new minivan concept was collaboratively developed with Foxconn, Sharp’s largest shareholder, and is built on an open electric vehicle platform designed by Foxconn. While detailed specifications remain under wraps, the vehicle’s battery supports a Vehicle-to-Load (V2L) function, enabling it to provide external power. It can be charged via solar panels mounted on the ceiling.
The concept car was officially unveiled at the Tokyo Sharp Deck Day 24 exhibition on September 17. It has garnered attention, although comprehensive specifications are still forthcoming.
The rear space offers various uses
As briefly mentioned above, the space behind the first row can be used to suit the user. It usually carries passengers, but when necessary, the rear seats can be rotated 180 degrees to transform the interior into a cozy space. The side windows have privacy features, and the AI system automatically adjusts the lighting and temperature.
The tailgate is equipped with a large 65-inch display, allowing you to watch movies or make video calls, and can also be converted into a small playroom for children or a private office for remote work. Sharp announced that it will continue to promote a comfortable lifestyle and support the realization of carbon neutrality by unveiling this concept car.
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