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Mazda’s Facelifted BT-50 vs. Kia Tasman: Who Will Dominate the Pickup Market?

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Mazda Pickup Truck BT-50
Facelift Model Revealed
What are the New Changes?

Drive

Mazda has been a strong player in various automotive segments, from subcompacts and sedans to SUVs and pickup trucks. Among its lineup, the BT-50 pickup truck has carved out a niche in key markets, often competing for top sales spots in countries like Australia. Recently, Mazda teased the upcoming facelifted BT-50, promising a refreshed design and enhanced features. Let’s look at what’s changing for this popular pickup truck.

Mazda
Mazda

Bigger Grille, Bold Styling Updates

The current Mazda BT-50 was released in 2020 and has only undergone model year changes until 2024. The model being revealed this time is a facelift version, and its official release is scheduled for Friday. The big change can be seen in the teaser image, and the Mazda logo is noticeably larger than the current model.

Sharper LED headlights further modernize the truck’s appearance. Inside, the BT-50 will receive a technology boost with the addition of a 7-inch digital instrument cluster and a 9-inch infotainment display. Mazda is also expected to introduce more driver assistance features, such as remote start.

Mazda
Drive

Same Powertrain, New Off-Road Capabilities

It also boasts upgraded specifications across the board, including new software, touch buttons instead of physical buttons, Android Auto, USB-C ports, and a rear cross-traffic alert system, giving it a higher level of product competitiveness than its predecessor.

The powertrain is the same as the previous model. You can choose between a 1.9-liter turbo diesel engine that produces 150 horsepower and a 3.0-liter turbo diesel engine that produces up to 190 horsepower. The powertrain is combined with a 6-speed manual transmission or a 6-speed automatic transmission. Depending on the model, rear-wheel drive or four-wheel drive is applied.

Mazda
Kia

Technological Upgrades and Competitor Lineup

The Mazda BT-50 is a badge-engineered version of Isuzu’s D-MAX pickup truck, meaning the two models have few fundamental differences. Given this, it’s likely that the new BT-50 will incorporate some of the same off-road features as the Isuzu D-MAX, such as the Rough Terrain Mode, which is designed to enhance traction and improve off-road driving capabilities.

The BT-50 will face stiff competition in the pickup truck market, with rivals like the Chevrolet Colorado, Ford Ranger, and Toyota Hilux. These models dominate markets like Australia and Southeast Asia, key sales regions for Mazda’s pickup. In Australia, Kia’s Tasman—sKia’s launch soon—will add another competitor to the mix, making the segment even more competitive.

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