Elon Musk Says Bob Iger Should ‘Be Fired’ Now – After Disney Pulled Ads From X

Elon Musk, CEO of Tesla and owner of X, has once again publicly criticized Walt Disney after the company declared an advertising suspension following controversy over anti-Semitism on X.

On the 7th (local time), Musk posted a series of tweets criticizing Bob Iger, CEO of Disney, on his X account.

He posted an image with the phrase Bob Iger and wrote, “Mr Iger dropped more bombs than a B-52.” This suggests that Iger’s poor management since taking office has put Disney in a difficult position.

An X user questioned why Disney hadn’t yet terminated a particular individual’s employment. In response, Musk strongly suggested that immediate firing was warranted. He voiced his opinion that Walt Disney is jeopardizing its future because of Bob’s actions within the company.

Musk also mentioned a lawsuit in New Mexico that alleges some content on Facebook and Instagram has encouraged child sexual abuse and human trafficking, asking, “Bob Iger should be fired for advertising on Meta’s platforms.”

Previously, at the DealBook Summit 2023 hosted by The New York Times (NYT) on the 28th of last month, Musk had also targeted Iger, who had stopped advertising on X, saying, “Hey Bob, if you’re in the audience, that’s how I feel.”

Major global news outlets have reported that Elon Musk’s frustration was sparked by a comment from Iger at the same event. Iger had remarked that Musk’s involvement with X might not have been particularly beneficial for them.

Musk publicly apologized for his post on X last month, which agreed with allegations containing anti-Semitic conspiracy theories. However, he criticized companies that halted advertising following the anti-Semitism controversy as an unjust threat.

He also claimed that Media Matters, a media watchdog group, fabricated a report alleging that major companies’ advertisements appeared alongside Nazi-related content on X. After this controversy, Walmart declared it would stop advertising on X.

The British BBC recently analyzed that Musk acquired X last year for $44 billion and could potentially go bankrupt due to risks created by Musk himself.

By. Lee Ji Eun