Quick access to main page (top) Direct access to main contents Quick access to main page (bottom)

Apple Drops Prices in China as Sales Take a Hit

Eugene Park Views  

애플, 판매량 급감 중국에서 가격 인하 나선다
Apple China announced on the 15th through its official website that it will discount up to 800 yuan (about 146,700 won) per product from the 18th to the 21st. Apple China Capture

Apple, whose sales in China are plummeting, is going to discount prices from the beginning of the year.

Apple China announced on the 15th through its official website that it will start a limited-time promotion for the New Year. From the 18th to the 21st, discounts of up to 800 yuan (about 146,700 won) will be offered per item.

If you purchase the iPhone 15 series (15·15 Plus·15 Pro·15 Pro Max), 14·14 Plus, 13, up to 500 yuan will be deducted. In the case of MacBook, you can get a discount of up to 800 yuan for the 13-inch or 15-inch MacBook Air (M2), and 13-inch MacBook Air (M1). If you purchase an iPad Pro, Air, and iPad (10th generation), Mini, you can save up to 400 yuan. In addition, Apple Watch SE (200 yuan), AirPods 2·3 (100 yuan), and Apple Pencil (50 yuan) are also discounted items.

The Chinese market, which accounts for about 20% of Apple’s sales, is important, but sales have been declining since last year. The decisive factor was the Chinese authorities’ ban on the use of Apple products by public officials and state-owned enterprises, and the intensified tendency of Guo Chao (patriotic consumption) in China. The iPhone 15 series, which was released around the same time as the Huawei Mate 60, which was explosively popular last year, is not selling well compared to its predecessor. As the situation worsened, Tim Cook, CEO of Apple, visited China in person and emphasized that “China is a very important market for us,” and showed his closeness to the Chinese people.

Despite this, Apple’s sales in China have fallen by about 30% in the first week of the New Year. As global investment banks downgrade Apple’s investment rating and its stock price plunges, it appears that Apple is reducing the price of its products in China. Since the second half of last year, China’s economy has been in a slump and consumption has shrunk, so Apple’s worries are expected to deepen.

By. Gwang Soo Kim

Eugene Park
content@www.kangnamtimes.com

Comments0

300

Comments0

[WORLD] Latest Stories

  • Perfect Abs to Paralysis: TikTok Star's Battle Against THIS Rare Disease
  • Flight Attendant Turned YouTuber Faces Life-Altering Brain Surgery
  • Actress Olivia Munn Shares Recent Updates In Fight Against Cancer
  • Celebrity Surgeon Caught: Shocking Arrest at the Airport
  • 60-Year-Old Beauty Queen Shatters Age Norms at Miss Buenos Aires
  • Crypto Scandal: Wanted Mastermind Found Living in Luxury Near Embassy

Weekly Best Articles

  • Is the Toyota Rumion the Best Value Minivan You Can Buy? Here’s Why It Might Be
  • Lexus Reveals Sporty New ES Facelift with Aggressive Design Changes
  • 2026 Toyota RAV4: Bigger, Bolder, and Hybrid-Only—Is It the Future of SUVs?
  • Byeon Woo Seok’s Hot Streak Continues—Wins Hot Character Award for the Sixth Consecutive Month
  • Jung Hae In Gets Personal: Family First and Thoughts on Marriage Revealed
  • Min Hee Jin Faces $3.6 Million Lawsuit Over ‘False Claims’ About NewJeans Management
  • NewJeans Makes Waves in Japan: ‘Supernatural’ Nominated for the Prestigious Japan Record Award
  • Bruno Mars and Rosé Set to Steal the Show at 2024 MAMA Awards with ‘APT.’ Performance
  • How Honda’s Edix MPV Turns a Compact Design into a Spacious 6-Seater – You’ll Be Shocked
  • Is Elon Musk’s Trump Support Killing Tesla’s Brand? Truth Behind the Sticker Backlash
  • Is China’s Xiaomi SU7 a Road Warrior or a Circuit Breaker? Shocking Track Failures Revealed
  • Lee So Ra Reacts to Unexpected Exit from ‘Supermarket Sora’ Show

You May Also Like

  • 1
    Is Elon Musk’s Trump Support Killing Tesla's Brand? Truth Behind the Sticker Backlash

    TECH 

  • 2
    Is China's Xiaomi SU7 a Road Warrior or a Circuit Breaker? Shocking Track Failures Revealed

    TECH 

  • 3
    Lee So Ra Reacts to Unexpected Exit from ‘Supermarket Sora’ Show

    ENTERTAINMENT 

  • 4
    Lee Min Jung Gets Into the Holiday Spirit Despite Busy Filming Schedule

    ENTERTAINMENT 

  • 5
    Kim Junsu to Pursue Legal Action Against Malicious Rumors Following Extortion Incident

    ENTERTAINMENT 

Popular Now

  • 1
    Chae Soo Bin’s Surprising Hobby? Lying Down and Eating Cereal to Recharge

    ENTERTAINMENT 

  • 2
    BTS’s Jin Reveals How His Military Experience Influenced His Music Career

    ENTERTAINMENT 

  • 3
    Lamborghini's New Icon: The Revuelto Opera Unica Tailored for China

    TECH 

  • 4
    Toyota and Subaru's Engine Woes Lead to Multi-Million Dollar Lawsuit

    TECH 

  • 5
    Classic Meets Contemporary: Inside Modena’s Maserati Shamal Restomod

    TECH 

Weekly Best Articles

  • Is the Toyota Rumion the Best Value Minivan You Can Buy? Here’s Why It Might Be
  • Lexus Reveals Sporty New ES Facelift with Aggressive Design Changes
  • 2026 Toyota RAV4: Bigger, Bolder, and Hybrid-Only—Is It the Future of SUVs?
  • Byeon Woo Seok’s Hot Streak Continues—Wins Hot Character Award for the Sixth Consecutive Month
  • Jung Hae In Gets Personal: Family First and Thoughts on Marriage Revealed
  • Min Hee Jin Faces $3.6 Million Lawsuit Over ‘False Claims’ About NewJeans Management
  • NewJeans Makes Waves in Japan: ‘Supernatural’ Nominated for the Prestigious Japan Record Award
  • Bruno Mars and Rosé Set to Steal the Show at 2024 MAMA Awards with ‘APT.’ Performance
  • How Honda’s Edix MPV Turns a Compact Design into a Spacious 6-Seater – You’ll Be Shocked
  • Is Elon Musk’s Trump Support Killing Tesla’s Brand? Truth Behind the Sticker Backlash
  • Is China’s Xiaomi SU7 a Road Warrior or a Circuit Breaker? Shocking Track Failures Revealed
  • Lee So Ra Reacts to Unexpected Exit from ‘Supermarket Sora’ Show

Must-Reads

  • 1
    Is Elon Musk’s Trump Support Killing Tesla's Brand? Truth Behind the Sticker Backlash

    TECH 

  • 2
    Is China's Xiaomi SU7 a Road Warrior or a Circuit Breaker? Shocking Track Failures Revealed

    TECH 

  • 3
    Lee So Ra Reacts to Unexpected Exit from ‘Supermarket Sora’ Show

    ENTERTAINMENT 

  • 4
    Lee Min Jung Gets Into the Holiday Spirit Despite Busy Filming Schedule

    ENTERTAINMENT 

  • 5
    Kim Junsu to Pursue Legal Action Against Malicious Rumors Following Extortion Incident

    ENTERTAINMENT 

Popular Now

  • 1
    Chae Soo Bin’s Surprising Hobby? Lying Down and Eating Cereal to Recharge

    ENTERTAINMENT 

  • 2
    BTS’s Jin Reveals How His Military Experience Influenced His Music Career

    ENTERTAINMENT 

  • 3
    Lamborghini's New Icon: The Revuelto Opera Unica Tailored for China

    TECH 

  • 4
    Toyota and Subaru's Engine Woes Lead to Multi-Million Dollar Lawsuit

    TECH 

  • 5
    Classic Meets Contemporary: Inside Modena’s Maserati Shamal Restomod

    TECH 

Share it on...